| Description | The headline of this article relates to the decision by Cadbury's Directors to distribute £50,000 worth of National Savings Certificates amongst their employees to commemorate Cadbury's centenary anniversary. The article provides a detailed description of the centenary celebrations held in June 1931 and a history of the firm which the writer describes as a history of 'romantic enterprise and amazing perseverance and progressiveness'.
The article states that twelve thousand people attended the centenary celebrations at Bournville which included 'a great programme of thanksgiving and festivities'. The history of the firm includes a detailed description of the development of Cadbury from its foundation by John Cadbury (1801-1889) in 1831. The article also describes the growth of 'the model village of Bournville' and the 'energy and enthusiasm' of George and Richard Cadbury who are defined as 'ardent Quakers and social workers.' Many references to Cadbury employees and the welfare initiatives implemented at the factory are also included, as well as a tribute by Mr. Tom Hackett, the manager at the Cadbury Works in Bournville. The article states that Cadbury employees funded the erection of an ornamental fountain on the Men's Recreation Ground in Bournville to mark the centenary anniversary. This fountain remains in place today and can be seen on the side of the Men's Recreation Ground nearest to Bournville Lane in Bournville. |